Launch and Signing Ceremony of "Mass Media.. Cassette Culture in Egypt" Begins Amid Attendance of Intellectuals and Those Interested in Cultural and Social History
Book signing and discussion event for Mass Media.. Cassette Culture in Egypt with attendance of intellectuals interested in cultural and social history.
SUMMARY
Dar Al Shorouk organized a signing and discussion event for the book "Mass Media.. Cassette Culture in Egypt" attended by intellectuals and figures interested in cultural and social history. The event featured the participation of American researcher Andrew Simon and translator Badr Al Rifai, discussing the role of cassette technology in dismantling the official media monopoly and its transformation into mass media.
KEY HIGHLIGHTS
- Book signing and discussion event for "Mass Media.. Cassette Culture in Egypt" at Dar Al Shorouk.
- Participation of American researcher Andrew Simon and translator Badr Al Rifai in the seminar.
- The book documents the role of cassette technology in dismantling the official media monopoly and its transformation into mass media.
CORE SUBJECT
Cassette culture in Egypt and its role in mass media
The signing and discussion event for the book "Mass Media.. Cassette Culture in Egypt" has just begun. The event is organized by Dar Al Shorouk and is held at the Consulate Building, with a notable attendance of intellectuals and those interested in cultural and social history.
The seminar featured participation from the book's author, American researcher Andrew Simon, and the translator Badr Al Rifai. The discussion was moderated by journalist writer Sayed Mahmoud, at the Consulate Building in downtown.
Attendees included Dr. Emad Abu Ghazi, former Minister of Culture; Osama Arabi; director Layali Badr; journalist writer Ghadir Hussein; Amr Ezz El-Din; Carmen Al-Tawarji; Nadia Abu Al-Ala; the founder of the Shorouk Readers Club Group; Mohamed Al-Shamaa; Nancy Habib, publishing manager at Dar Al Shorouk; along with a number of writers, journalists, and those interested in cultural affairs.
In the book's introduction, it was noted that the cassette tape, which today seems like a relic of the past, was in the last quarter of the twentieth century a significant cultural, political, artistic, and economic activity. It provided wide alternatives in singing, thought, and public discourse, from Umm Kulthum and The Beatles to Ahmed Adaweya, Sheikh Imam, and Sheikh Kishk. The book, through six chapters, documents how cassette technology contributed to dismantling the monopoly of official media before the era of satellite channels and the internet, transforming from a mere entertainment medium into what can rightfully be called "mass media."
KEYWORDS
MENTIONED ENTITIES 6
Andrew Simon
👤 Person_MaleAmerican researcher and book author
Badr Al Rifai
👤 Person_MaleBook translator
Sayed Mahmoud
👤 Person_MaleJournalist and seminar discussion moderator
Emad Abu Ghazi
👤 Person_MaleFormer Minister of Culture
Dar Al Shorouk
🏛️ OrganizationOrganizer of the book signing event
Consulate Building
📍 Location_CityVenue of the event in downtown